Enjoy an extraordinary break at Greet,
the Korean hair studio in Paris.
New Korean hair salon in Paris, Greet offers a unique experience to its customers by offering them a break from the hustle and bustle of the city and benefit from the expertise of Korean hairdressers specialized in Korean techniques and trends.
You want to know more ?
We are excited to share our story with you!
The concept
Our concept is to offer our customers a double experience: the best Korean hairdressing techniques combined with the calming and rejuvenating atmosphere of an immersive decor inspired by the forest. This serene and soothing ambiance offers our clients a welcome escape from the stresses of everyday life.
We are convinced that by offering a quality service with our knowledge of Korean techniques, our customers will leave the salon happy and confident after a well-deserved break.
The Greet Forest
The idea of an immersive hair studio came very early to Saerom Song, stylist and manager of Bleu Coiffure and Greet salons in Paris. She sees in nature and more particularly the forest a quiet force that calms and rejuvenates. It is this feeling that insprired the concept of Greet.
Together with Hyerin Park, director of the Greet salon, and the help of an interior designer and friend, they all designed the plans of this Greet forest together.
The living room opens onto a reception area where plants mingle with the natural wood of the furniture. We leave Paris instantly and already this organic decor relaxes us. We progress in the living room as in the forest; on the ceiling, large wooden slats remind us of the branches of trees. At the bottom of this forest a dark corridor like a cave leads us to a more humid forest, the space dedicated to treatments and shampoos.
The entire salon has been carefully designed to allow its customers to take a real break, to no longer suffer from the incessant hustle and bustle and enjoy some time for themselves. That's why we chose to create more spaces for you to comfortably relax before and after your appointment.
Visual identity
The Greet logo is based on a balanced and elegant font. It's a logo that's simple, solid and slender, like the unisex and high-end hair studio. On the other side the logomark looks even more complex. In an illustrative style, it is composed of the main elements of the Greet brand, the forest and the river. It was a question of highlighting the mature and elegant character of the brand through its complexity. The ink effects inspire in the collective imagination an East Asian artistic style which here recalls Greet's Korean origins.
The visual identity was built over a long dialogue between Saerom and Hyerin, and the designer
Audrey Illemassene. The challenge was to offer a sober yet elegant design, specific to the high-end quality of the hair studio; while evoking the immersive, unique experience that Greet offers to its customers and the Korean know-how on which the individuality of the hair salon is based.
Our team
Arrived in France in 2012 Saerom Song quickly enters the world of hairdressing and takes over the management of the salon Bleu Coiffure in Paris 15. Following its success, she decides to open a second salon by collaborating with Hyerin Park, friend and brilliant marketing director. Together, they founded the Greet project.
With the help of an interior designer, they draw up the plans for the immersive Greet experience; a forest hair studio in the heart of Paris. As for the graphics of the brand, they call on the designer Audrey Illemassene who designs the visual identity of Greet.
Saerom Song
Manager and Stylist
Hyerin Park
Director
Audrey Illemassene
Brand Designer